As an industry, marketing is huge in the west and is the foundation for which popular culture and products are built on. I’ve always been curious how it’s perceived in Japan and it was great to have all my questions answered by Johnny Pawlik.
Co-founder of Mantra Media, Pawlik have worked on many international marketing campaigns centred on Japan and infuses Japanese philosophy into his view of marketing.
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The world of sake is made up of interesting folks who’ve dedicated themselves to keeping the rich history of Japan’s native drink alive. Folks who’re leaving their own unique mark and something very special is going on at the Miyoshikiku brewery in Tokushima Prefecture.
Meet Mamiya Ryōichirō, the 5th generation head of the Miyoshikiku brewery. A born RocknRolla with a taste for out of the box sake and a man I had the pleasure of interviewing alongside Kyoko Nagano.
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The sake industry is filled with people who’re passionate about keeping Japan’s native drink alive domestically and overseas. Kyoko Nagano is one of those champions and works with small sake breweries all over Japan to spread the good word of nihonshu.
It was a pleasure to speak to Kyoko about her sake experiences and she’s got a lot of great information to share.
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The sake industry is filled with a passionate community of folks who love spreading the good word of nihonshu. Being a part of it has put me in touch with so many great people and it’s been a pleasure to chat to Giulia Maglio, AKA Jiji Sake.
Giulia is a sake sommelier, writer and podcast host dedicated to spreading the love of sake throughout Italy, Japan and beyond. In this interview, we talk about her experiences in Japan, her latest projects and where she sees the sake industry going.
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How one man turned his trials into triumphs: The Story of Carl Rosa
By Kristine Ohkubo
“What if we viewed life’s challenges as tools that can actually help us prosper?” That is the question asked by Carl Rosa, the founder of the Sushi Club of Houston and several other highly successful businesses which promote Japanese cuisine and culture in the United States. It is a question which gives us pause to think, and also effectively encapsulates Carl’s own personal experiences beginning with the tragedy which struck his family in 2005.
Inspired by his incredible knowledge and love of Japan, I recently interviewed Carl to learn more about what fuels his passion and dedication to promote Japanese culture through carefully cultivated culinary experiences.
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People feel connected to Japan in different ways and in the case of Scott Haas it started when he was thirteen years old. From there, his passion grew and he went on to write about his appreciation for Japanese culture for audiences across the world.
Having recently published a new book called Why Be Happy?, Scott has explored psychology and acceptance through the lens of Japanese culture. Learn more about the book, his backstory and what he’s got planned for the future.
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The Kokoro Files shares the stories of people who’re connected to Japan through heritage, food, culture and travel experience. The word ‘Kokoro’ is Japanese for heart, but it’s more than the physical organ. Kokoro is passion, love and connection all at once and Lillian Hanako Rowlatt channels that sentiment with Kokoro Care Packages.
Yamato Magazine caught up with Lillian about the story of her brand, her love of Japanese cuisine and her desire to help local farmers share their produce with a worldwide audience.
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The Kokoro Files shares the stories of people and their connection to Japan. This connection takes many forms, and in the case of Justin Potts, it set him off on a life-long quest to learn all there is about nihonshu. A co-host of the amazing Sake on Air podcast, food and beverage entrepreneur and Master of Sake, Justin has plenty of stories to share about his love affair with sake.
Read on to learn about how his journey started, the genesis of Sake on Air and where he feels the industry is going.
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The Kokoro Files shares the stories of people and their connection to Japan, and this edition is particularly exciting for me because I had the opportunity to chat with one of the world’s leading authorities on shochu, Chris Pellegrini. A Japanese spirit evangelist, Chris is passionate about spreading the gospel of shochu and awamori. He definitely made a convert out of me!
From talking shochu 101, to clearing up the differences between shochu and Korean soju, we cover a lot of ground in this interview. Read on to discover the exciting world of Japan’s indigenous spirit. Who knows? By the time you’ve finished reading you might be ready to jump down the rabbit hole.
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Taking inspiration from another culture can be a life-changing decision. When Stephanie Buttery travelled to Japan, she immersed herself in the local drinking culture and returned to the UK with a goal of starting her own business. As the founder of the premium soft drinks brand, Chu-Lo, Buttery has created a drink inspired by Japanese chuhai.
After meeting Buttery at the Doki Doki Festival in Manchester, I wanted to hear the Chu-Lo story and what motivated her to start her own business. Continue reading “The Kokoro Files: Stephanie Buttery”