Japanese spirits are steadily increasing in popularity, with more consumers being willing to try new drinks and learn about the history of the beverages. Despite this, there is still a lack of awareness about what makes spirits like shochu and awamori unique, especially the latter.
Awamori is generally lumped into the shochu category, but it stands alone with its own special history and importance. With that in mind, here are six amazing facts about awamori to demystify this ancient spirit.
Shochu is one of the world’s most diverse spirits, thanks to the plethora of ingredients it can be made from and the range of styles it can be enjoyed in. Outside of Japan, shochu awareness is becoming more apparent and some western distilleries are looking at how to incorporate it into their portfolio.
UK-based drink mavericks BrewDog took the plunge by creating the UK’s first shochu Inugami. While I’m happy that shochu has been introduced through a western lens, it’s important to point out how Inugami differs from traditional shochu so consumers can make an informed buying decision.
Yamato Magazine 