Pop Culture and Japan

Touring Kanpai Sake Brewery: A Story Of Innovation, Passion And Resilience

Lockdown may have stopped hospitality venues from operating normally, but the resiliency shown across the sector should be applauded. Businesses have adapted through embracing eCommerce, offering takeaways and launching virtual events to strengthen their connection with customers.

It’s during this time that I toured my first sake brewery and was able to do so from the comfort of my own home. At a virtual tour of Kanpai Brewery in London, I was able to peek behind the curtain and see how nihonshu is produced and the passion of the people involved.

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